Elasticsearch is an open source horizontally-scalable, distributed search and analytics engine based on Apache Lucene, which powers the search for companies such as Uber and Tinder. Elasticsearch is one of the most popular projects on Github with 1100+ contributors, 12,000+ forks and 43,000+ commits. This talk will introduce you to Elasticsearch in a conceptual and hands-on, practical way. We will talk about ingesting data, documents, synonyms, curations, shards, and nodes; and demonstrate each of these concepts in action via live demos. We will feed actual information into the Elasticsearch service on Microsoft Azure and later retrieve it by searching for it! At the end of this talk, you will be comfortable spinning up your very own Elasticsearch service for your very own application!