It costs a lot to woo new customers, and with so many other retailers vying for their attention, you’re likely to get lost in the crowd. According to a recent survey conducted by Retail Dive’s Brand Studio, over 80% of shoppers and retailers agree that exchange and return policies are important to their purchase experience—shaping whether shoppers decide to purchase in the first place.
In this webinar, we’ll explore the results from the study and identify three best practices retailers can take to optimize their exchange and return policies and increase customer lifetime value (CLV). We’ll discuss:
Steps to improve your exchange and returns process
How enhancing the post-purchase experience can strengthen customer loyalty
Ways to increase your exchange rate to recapture revenue