Over the last decade, companies have been shifting how they deliver customer engagements, from transactional to conversational which is largely driven by consumer demands. Companies are realizing the need to deliver personalized interactions that will enable them to transform from just a company to a trusted and loved brand in the eyes of their customers.
Join us as we discuss observations happening with customer engagements and how companies are rethinking their engagement approach in order to deliver personalization that customers expect in 2020.
What we'll cover:
Trends that highlight new approaches to customer engagement
How other companies are building their customer engagements to meet the rising expectations