Stakeholder expectations continue to rise as companies strive toward new levels of transparent and authentic social responsibility. Internally, siloed ownership of philanthropic, sustainability, marketing and employee engagement initiatives can make it challenging to create a collaborative and high-impact social purpose program that engages all of the desired audiences.
After decades of learning and community engagement, ScottsMiracle-Gro has found the sweet spot of corporate responsibility programming, providing a new initiative focused on garden and greenspace development to improve the environment, people’s lives and business. In this one-hour webcast, ScottsMiracle-Gro will share the learnings from an enterprise-wide initiative with maximum cross-functional buy-in and high social impact.
Among the things you’ll learn: