It’s 2020, and with the new year comes the opportunity to set an effective sales and marketing strategy. While planning can be a bit stressful, top revenue teams focus on both the buyer’s journey and customer needs to successfully turn strategy into execution. For the upcoming year, we predict winning organizations will create a data-driven roadmap to ensure their revenue team’s success. What makes us confident in this forecast? Join our webinar with Forrester Research as we explore the latest sales and marketing predictions going into the new year. This webinar will delve deeper into Forrester’s Predictions 2020: B2B Marketing and Sales:
How sales enablement will evolve into a marketing responsibility
Seller engagement will increase by more than 10% in 2020
Why Customer Data Platforms (CDP) will shift from data integration to activation for early adopters
Add “joining our webinar” to your list of New Year’s resolutions.