Physical events like seminars and conferences have been a mainstay tactic for marketers since the beginning of time. Well, marketing time. But times change. Physical events are expensive to produce and it’s getting harder to drive attendance due to budget constraints, time constraints and now even travel restrictions.
But there is another reason why physical events are falling short: data. With physical events, there is no way to track attendee behavior, and we learn very little about them. And that is why many leading brands are bringing their physical events into the digital world.
Attend “How to Bring Physical Events into the Digital World” and learn how to build a virtual engagement strategy to generate better quality leads and drive more pipeline. In this virtual session you will learn:
As physical events become more challenging to produce and less effective, it’s time to build a scalable, cost-effective, virtual engagement strategy.
Register now and learn how.