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The Fast Food Burger Battle: Why Wendy’s is Winning
Originally Aired: Thursday, September 06, 2018 at 02:00 PM Eastern The battle for the best burger is fierce, and value wars still seem to be the dominating strategy. But with a new age of consumer on the rise, are discounts and remodeled stores enough? This webinar will explore: The QSR burger segment past, present and future How the battle field is changing and what it will take to be successful Why Wendy’s is winning right now But… a new battle strategy is needed to truly conquer If you are part of a burger chain, quick-service restaurant chain, or in fact any restaurant chain, this webinar is a must watch for you. Disclaimer: Paytronix is not affiliated with Wendy’s, or other brands mentioned in this webinar, nor is this webinar sponsored or endorsed by any of these brands. This webinar is strictly based on publicly available information and Paytronix's independent analysis of the industry.
Presenters Terri Burton, Content Marketing Manager, Paytronix Terri leads the content marketing team at Paytronix. A restaurant software veteran, Terri joined the company in March 2015 and was responsible for major account sales in the North East before moving over to marketing in the Spring of 2018

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