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5 Ways to Deliver a Great Game Experience

Date: Thursday, February 26, 2015
Time: 2:00 PM ET/11:00 AM PT
Duration: 60 minutes
Sponsored by Limelight Networks, hosted by Gamasutra

Continued game expansion, faster download times, and effective use of video and second screens are crucial to capturing and retaining gamers, according to the recently released Consumer Gaming Trends survey. Why? Because players today have many options, and keeping them involved in a title involves a lot more than just great playability or a good storyline—it’s about the “game experience.”

This webinar takes a closer look at the results of the Consumer Gaming Trends report, and addresses how game developers and publishers can maximize engagement by building great game experiences, what those game experiences look like, and what they need to make them a reality.

In this webinar you will learn how to:
  • Provide high-performance experiences that keep gamers playing, based on data from Limelight Networks' Annual Consumer Gaming Trends research study
  • Breakdown of a successful game experience (using a real-world example)
  • Implement the 5 things that developers and publishers must do to ensure a great game experience

In today’s competitive gaming environment, creating and delivering a great game experience must be your top priority, Join us to learn how to build an experience that will keep gamers playing – and paying – for the long term.


Presenter:

Jason Thibeault, Senior Director, Marketing Strategy, Limelight Networks

Jason Thibeault is the senior director of marketing strategy for Limelight Networks. In this role, he helps direct Limelight’s corporate messaging and positioning, develops whitepapers and e-books, blogs, and evangelizes the Limelight solution offering to audiences around the world. Jason is also the co-author of the award-winning marketing thought-leadership book Recommend This! Delivering Digital Experiences that People Want to Share (Wiley) and is an inventor on a number of technical patents. In his spare time, he writes young-adult fiction, games incessantly, coaches youth hockey, and hangs out on his boat with his wife, four kids, and dog. You can follow him on twitter @_jasonthibeault


Moderator:

Kris Graft, Editor-in-Chief and Associate Publisher, Gamasutra

Kris Graft is editor-in-chief and associate publisher of Gamasutra, the leading site dedicated to the art and business of making games. He has worked as a full-time game journalist since 2005, specializing in the business and creative aspects of the industry. He and his wife have a whole lot of kids, who all play Minecraft.