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Thursday, August 07, 2014 01:00 PM EDT / 10:00 AM PDT
 
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 Running nationwide, multi-channel demand generation and nurturing programs for national brands means having a lot irons in the fire. To support clients and nurture prospects effectively, The Shipyard relies heavily on its contact center.

But an inherited, premise-based system was holding the firm back—until it made the move to a flexible cloud contact center rich in capabilities. Join this webinar and learn how this fast-growing digital demand-building firm uses its cloud contact center to:

  • Boost contact center reliability—impressing both internal teams and clients—while keeping costs low
  • Launch programs more rapidly and track progress more accurately
  • Improve interaction effectiveness by using sophisticated routing tools to meet caller needs and recording coaching tactics to boost agent effectiveness
  • Track and report results more effectively at client, program and individual agent levels, in order to optimize programs and demonstrate value to clients


Presenters

Ilya Bodner
Partner and Chief Revenue Officer
The Shipyard


Mayur Anadkat
Director of Product and Solution Marketing
Five9



Moderator

Stefania Viscusi
Editor
TMCnet