August 7, 2014 – 11:00 a.m., EDT

In the face of the disruption caused by the 3rd Platform, most organizations need to rethink their business strategy and adapt the way they do business. They must find ways to respond and compete in the face of game-changing imperatives of speed, social influence, channels, technology, and other emerging demands of the 3rd Platform ecosystem.

IDC is seeing renewed interest in unified communications and collaboration (UC&C) solutions for enterprises as well as SMBs. This interest is being driven in large part by new applications around BYOD and mobility, content and collaboration tools, videoconferencing solutions and services, social business channels, and the desire to integrate key business processes and applications with new communications capabilities.

Please join us for this event as IDC helps guide the CIO and IT in envisioning and deploying the next generation of communications and collaboration solutions – including telephony, messaging, presence, audio/video/web conferencing, mobility and social business:

• Discover the Unified Communications & Collaboration MaturityScape
• Identify the business benefits that organizations can realize
• Understand how UC&C technology can help both businesses and IT organizations design a more productive and profitable future for their companies

Join Rich Costello, IDC Senior Research Analyst, for this complimentary one-hour web conference.