Top 5 Strategies for Bringing Omni-Channel Marketing to Your Digital Channels
Tuesday, March 18, 2014 01:00 PM EDT


Benchmarks from past year's holiday season have shown an exploding trend of customers combining multiple digital devices – such as doing research via their Smartphones but completing purchases via their tablets. As a result, marketers that continuously engage customers across digital channels and devices outperform their peers by continuing a relevant dialog.

Attend this webinar to learn the top 5 best practices for bringing an omni-channel approach to personalized marketing and automated recommendations via your digital channels.

Speakers:

Elizabeth Magill
Manager, Digital Marketing & Analytics
IBM

Sameer Khan
Market Segment Manager, Digital Marketing & Analytics
IBM
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