Why Exceptional Digital Experiences are critical in achieving competitive advantage

Available On Demand

Marketing leaders know that the stickiness of digital properties is critical in brand survival. Studies show that organizations have just 5 seconds to catch the attention of a customer visiting their website.

Attend this webcast to see how rich and engaging digital experience improve website and app stickiness and create positive brand association and position of authority in the market place. Our guest, Forrester analyst, David Cooperstein joins Tony Fiorot, IBM Worldwide Sales Leader in a discussion of why and how the key elements of an exceptional digital experience can deliver competitive advantage for organizations today.


David M. Cooperstein
Vice President, Practice Leader – Chief Marketing Officer & Marketing Leadership Service CMO Professionals
Research, Inc.

Tony Fiorot
WW Portals and Digital Experience Solution Sales Leader
IBM Software Group

 If you have previously registered for this event, please login below:

Registration is required to attend this event. Please register now.
First Name*
Last Name*
Business Title*
Company Size*
Street Address Line 1*
Street Address Line 2
State/Province (N/A if not applicable)*
Postal Code/Zip Code/Country Mail Code*
Phone Number*
Which of the following best describes your company or organization (check one)?*
Company or Organization looking for Software, Hardware or IT/ Business Consulting Services
Independent Software/ Hardware/ IT Services vendor
Systems Integrator/Independent Consulting firm
IBM or IBM subsidiary
IBM Business Partner
Have no current company affiliation
If other please specify
What role do you play in the acquisition of IT or Business Services solutions?*
Decision Maker
Influence or recommend
Business sponsor
Purchase Agent
If you chose other please specify
IBM and its affiliates may use the information you have provided to keep you informed about IBM products, services and offerings.

 by e-mail.
 by telephone.
 by postal mail.

By submitting this form I agree that IBM may process my data in the manner indicated above and as described in IBM's Privacy statement.
You must have Javascript and Cookies enabled to access this webcast. Click here for Help.
Please enable Cookies in your browser before registering for the webcast.
*Denotes required.

ON24 Privacy Policy