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Gluten-Free Webinar: Understanding the gluten-free customer

Today, celiac disease affects about 3 million people in the U.S.—and non-celiac gluten sensitivity may impact up to seven times more. As a result, the gluten-free market is booming: It experienced 17 percent growth in 2012 and is expected to reach $6.6 billion by 2017.

During this webinar, leading gluten-free experts will explore the market-shifting trends, statistics and consumer health and shopping habits that will help you understand the gluten-free customer and ultimately do better gluten-free business—whether manufacturing or retailing.

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For Retailers: What does your store do to help gluten-free shoppers? Please choose all that apply.Offers a designated gluten-free department
Offers regular gluten-free education seminars
Partners with an RD or nutritionist to help gluten-free customers
Offers gluten-free product tours
Uses shelf talkers to clearly indicate gluten-free products and companies
All of the above
For Manufacturers: What is your biggest challenge doing business in the GF market?Formulating products
Educating customers
Obtaining a gluten-free certification
Differentiating your product
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The participation of our sponsors in this webinar enables us to provide this event free of charge to you. Part of the value we are able to provide our sponsors is information they can use to more effectively market their products and services. Accordingly, by agreeing to register for this event, you agree that we may share your registration information with our sponsors. We do not permit these companies to use your personally identifiable information without your permission for any purpose other than to send you information about their own products and services. To learn more about Penton Media's privacy policy, click here .