Workforce Management for the SMB: Big Results for Small and Medium Businesses
Event Date: May 29, 2013 02:00 PM EDT
Small and medium businesses (SMBs) are at the heart of the global economy. This dynamic segment of the marketplace employs a huge portion of today's workforce, but often has limited resources with which to meet their workforce management needs. The use of technology can have a significant impact for these organizations, but it must be the right technology. Meeting the needs of the SMB is not about delivering a stripped down version of enterprise software, it's about implementing the right functionality to help drive organizational productivity, without creating additional burden for the HR and IT departments.
Vice President, Principal Analyst, HCM
The Aberdeen Group
Mollie has surveyed and interviewed thousands of end-users to better understand the key challenges facing today’s HR and talent management leaders, as well as uncover the Best-in-Class strategies, capabilities, tools and technologies they are using to address those challenges. She has written and spoken about a wide variety of HCM topics including strategic talent management, workforce planning, employee engagement, talent acquisition and learning, as well as the use of emerging technologies.
Director, Product Marketing
Frank Moreno is the Director of Product Marketing at Kronos, Inc., where he leads product marketing strategy and product evangelism efforts, including authoring the workforce management technology blog “It’s About Time”. With 20 years of software marketing experience, Frank specializes in product messaging and positioning, demand generation and measurement and product strategy. Prior to Kronos, he served as Vice President of Marketing & Product Management at Cadec Global. Frank also held marketing leadership roles at software vendors Mindreef and Empirix, and is a graduate of Syracuse University. You can follow him on Twitter @fmoreno44.