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The Ten Step Guide to Creating Your Multi-Channel Marketing Strategy
March 12, 2013 @ 1:00 PM EDT
Session length: 60 minutes
With so many choices, channels and constraints how do you prioritize your budgets and resources to maximize the impact of your interactive marketing?

This webinar will cover how to:

• Get buy in from key stakeholders
• Construct concurrent or consecutive programs so they support and enhance each other
• Prioritize efforts across channels based on what really matters
• Separate test budgets from working budgets
• Develop and execute actionable dashboards
• Deciding which channels make sense for the audience and content

Speakers
Robin Neifield, CEO, NetPlus Marketing

Click here to view further information on our speakers.


Sponsor:
Bronto



Bronto Software provides solutions for retailers and other commerce-focused companies to drive revenue through targeted email and cross-channel marketing. The company serves over 1000 organizations worldwide, including Party City, Armani Exchange, Timex, Samsonite and Trek Bikes. Bronto is a five-time finalist and two-time winner of the Stevie Award for Best Customer Service and was named a CODiE Award Finalist for Best Marketing Solution in 2011 and 2012. Bronto is headquartered in Durham, NC with an office in London, UK. For more information, visit bronto.com.

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