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Webcast Information

As CMOs prioritize enhancing customer loyalty and encouraging customer loyalty, it’s no surprise that the world’s top brands are looking to foster these relationships via mobile apps and Web sites. Consumers are reaching for their smart phones and tablets to explore, purchase, or service holiday shopping this year – a trend that shows no signs of slowing in 2013. There has never been a more power channel to connect with consumers in such a personalized way.

Join this webcast to explore the latest developments in consumer mobility for the retail and consumer products industries. The session will include a preview of the new SAP Customer Loyalty mobile app, which is customizable to your brand identity and extensible to your business needs.

Sign up for this webcast to:
  • Discover what consumers really want in a mobile experience
  • Avoid common pitfalls in developing a consumer mobile strategy
  • Preview the SAP Customer Loyalty mobile app and learn how it can help you boost customer engagement, conversion, and ultimately loyalty
Visit the Mobile Insights Webcast Series to view all upcoming and on-demand Webcasts for mobile solutions.


Featured Speakers

Mickey Haynes, Mobility Solutions Executive - Global Business Development for Mobile in Retail, CPG, Hospitality, SAP

.Mickey previously led mobile app architecture at The Home Depot and built mobile retailing apps for companies including Walmart, Best Buy, Saks Fifth Avenue, Polo, Calvin Klein, Target, and Harrod's.





Rakesh Gandhi, Director, Mobile Solution Management, SAP

.Rakesh focuses on assisting customers develop and deploy both mobile and eCommerce solutions for the retail, CP and high tech industries.






Bhushan Khadpe, Director, Product Management, Mobile Applications, SAP

.Bhushan is responsible for SAP’s mobile application portfolio for Retail and CP. He has over 15 years of new product development building CRM applications in the areas of marketing, retail, consumer products, hi-tech, automotive, and hospitality industries.