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 Rank Higher: How to Incorporate Smarter SEO Techniques Through Online Communities

This webinar was originally broadcasted on:

Tuesday, July 12, 2011 02:00 PM EDT / 11:00 AM PDT

With all the content available online today, it’s challenging to be found through search engines, let alone ranked highly. And, with increasing regulations on SEO techniques affecting businesses negatively if they aren’t paying attention, the best options for boosting SEO can sometimes be difficult to find. This Webinar will cover ways that Online Communities can boost SEO by utilizing tried-and-true- techniques that will gain ranking on major search engines, organically. This includes developing the right content, ensuring the content is shared, and other credible practices. The Webinar will also review some successful stories of companies who have succeeded, and others who have not. Finally, the Webinar will discuss how small businesses and start-ups can leverage these practices for their own SEO initiatives in cost-effective ways.


Presenters


Rich Tehrani
TMC Chief Executive Officer
Group Editor-in-Chief

Rich Tehrani is the CEO and founder of TMCnet, and over the past 14 years has guided its growth into the world’s largest and busiest B-to-B website. As a visionary, author and columnist, Tehrani has served as an expert witness and has been quoted frequently in such prestigious publications as the Economist and the New York Times.

As a computer engineer who graduated from the University of Connecticut, Tehrani helped architect proprietary content-targeted technology which allows TMCnet to rapidly build viral, search engine optimized, content-generated Online Communities. TMCnet has built over 200 Online Communities over the past 10 years and now offers them for B-to-B and B-to-C marketers across all industries. These custom-built Communities are an integral part of TMCnet, which reaches 2-3 million unique global visitors per month and is ranked in the top 3,500 sites in the U.S. by Alexa.

Jonathan Allen
Director
Search Engine Watch

Jonathan became Director of Search Engine Watch with Incisive Media in December 2009 with the objective of creating a vibrant community of search and tech marketing professionals. Before joining Search Engine Watch, Jonathan worked as Search Marketing Specialist for Incisive Media on leading B2B print/online publications and job boards in the legal, tech and finance sectors. Before Incisive Media, Jonathan worked as a SEO consultant and also co-founded Moblog:tech, an award winning mobile social networking software provider and owner of the mobile social network, Moblog. In 2008 Moblog:tech's build of Channel 4's The Big Art Mob won the community engagement award at MediaGuardian Awards for Innovation (MEGAS), The Royal Television Society's "On The Move" award, and received 3 BAFTA nominations. In 2009, Moblog won the Experimental & Innovation Webby award for a collaborative mapping project with Shozu.

Sponsored by: