OnDemand Webcast: Mastering Omni-Channel B2B Customer Engagement

Watch this webcast on key findings and recommendations from our new research for taking your omni-channel B2B business to the next level

Featuring: SAP hybris, Accenture Interactive, and a guest from Forrester Research

Webcast recorded on December 8, 2015

In “Mastering Omni-Channel B2B Customer Engagement,” an October 2015 commissioned study conducted by Forrester Consulting on behalf of Accenture Digital and SAP Hybris, it is shown that B2B has gone digital, and while B2B suppliers have made big strides in developing discrete digital touchpoints, most struggle to weave everything together into a coherent omni-channel strategy that truly engages the B2B buyer.

You’ll gain insights on how omni-channel is transforming how your brand sells and delivers products and services:
  • Understanding business buyers adoption of digital
  • Improving personalization and exceptional service at every touch of the buyer journey
  • Delivering a seamless omni-channel experience
  • Embracing new technologies and strategies to stay ahead of customer demands
Simply register to view recorded webcast now.

Featured Speakers:



Brian K. Walker
Chief Strategy Officer
hybris Software & SAP CEC


Andy Hoar
Principal Analyst
Forrester



Bob Barr
Managing Director,
Accenture Digital
Global B2B Commerce Lead



John F. Fisher
Global Head of Industry Marketing
hybris Software & SAP CEC

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