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Hispanic consumers are more frequent visitors and bigger spenders at QSR than their non-Hispanic counterparts. Are you inviting them to your locations? We’ll help you do it right with insights.
In 2011, Univision and Burke revealed our first research report on how QSRs can expand their businesses by addressing the needs of the Hispanic consumer. Now, we’re ready with part two. Join us for our next Hispanic 411 webinar featuring Peter Filiaci, VP of Strategy and Insights/Restaurants at UCI, and Jodie McInerney, SVP at Burke, where we’ll discuss shifts in the Hispanic QSR mindset and behaviors over the past few years, including:
- consideration, usage and loyalty drivers
- how technology is changing the game
- what freshness, snacking and breakfast have in common
Register here for Wednesday, October 21st at 2:00PM ET.
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