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This webinar was originally broadcast on:
Wednesday, January 18, 2017 01:00 PM EST / 10:00 AM PDT
 
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Join us on Wednesday January 18th at 1PM EST to listen to Madhavan Ramanujam, Board Member and Partner at Simon Kutcher & Partners talk about the surprising rules for successful monetization.

Today more than ever, companies need to innovate to survive. But successful innovation—measured in dollars and cents—is a very hard target to hit. Monetizing Innovation: How Smart Companies Design the Product around the Price webinar challenges the status quo.

By putting customer demand and willingness to pay front and center, you change the innovation game. You move from hoping to monetize to knowing you will. Don’t miss this opportunity to ask your questions directly to renowned monetization and pricing expert-Madhavan Ramanujan.


Presenter

Madhavan Ramanujam
Board Member and Partner
Simon Kutcher & Partners



Moderator

Stefania Viscusi
Editor
TMCnet