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The 2009 Gartner Technology Hype Cycle was just announced and corporate blogging is on its way to mainstream, for good reason. As marketers, we want prospects to know us by name but the reality is… they could care less. The same can be applied to online marketing. In an ideal world we want people to belong to our social networks and search for us by name… but they rarely do. That’s why business blogs are the perfect vehicles that can help your company be human and be found. Join award winning marketer, Chris Baggott, as he explores the evolution and adoption of business blogs and what the next generation of blogging software’s and strategies have to offer companies like yours.

Bonus Social Media Case Study Presentation! Rebecca Lieb will present a fascinating case study review on how one company was able to calculate the business value of a single visit from Twitter to its web site.
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About Online Marketing Institute

WEBCAST DETAILS:

Date: Thursday, November 5, 2009
Time: 2:00 pm Eastern / 11:00 am Pacific
Duration: 90 Minutes

SPEAKER:

 Chris Baggott
 CEO
 Compendium






MODERATOR:

 Rebecca Lieb
 VP US Operations
 eConsultancy






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