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This webinar was originally broadcast on:
Thursday, December 15, 2016 12:00 PM EST / 9:00 AM PDT
 
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 This webinar will discuss the key industry trends identified by THINKstrategies, Inc. that are reshaping how software solutions are packaged and delivered. It will also outline the important principles and critical components of an effective software licensing and monetization program to successfully respond to today’s rapidly changing marketplace. The webinar will describe the proven Software Monetization Best Practices Lifecycle Methodology which Gemalto has developed that helps product managers and their corporate executives operationalize and integrate their software licensing operations into their ongoing business to generate greater customer intimacy, improve product quality, and drive greater operating efficiency.

The webinar will be presented by Jeff Kaplan, Managing Director, THINKstrategies, and Jam Khan, Director of Professional Services, Gemalto.

Presenters

Jam Khan
Director of Professional Services for the Software Monetization division
Gemalto


Jeff Kaplan
Managing Director
THINKstrategies

Moderator

Paula Bernier
Executive Editor
TMC