What's Behind the Curtain of Customer Transformation?

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  In this webinar, Don Peppers and Ron Wince of Peppers & Rogers Group join Harley Manning of Forrester Research to demonstrate how operational processes and tools enable a disciplined approach to customer transformation.

Key takeaways include

  • How internal operations connect to customer centricity
  • Six essential customer experience disciplines that guide transformations large and small
  • How to implement tools and frameworks to align organizational operations to the experience strategy
  • Best practices in coordinating the enterprise to simultaneously improve customer centricity and operational effectiveness

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