Make the Holiday Season Profitable!   Thank you for registering.   This presentation is no longer available.   Join experts from Forrester and IBM to find out what to expect from the upcoming holiday season. Get an in-depth look at the latest online trends, best practices for improving key metrics, tips for leveraging web analytics, interactive and cross-channel marketing to boost conversion, and new ways to drive revenue that you might not have considered. Join us, and you'll learn the latest: Years of online holiday activity statistics, a view into current trends, and the latest industry forecasts Strategic recommendations—based on the latest data—that can help you take advantage of mobile, social media, instant retargeting, in-depth personalization, email optimization and new technologies Best practices to ensure unified cross-channel marketing for a strategic advantage this holiday season Speakers: Sucharita Mulpuru, VP & Sr. Analyst, Forrester Research, Inc. Jay Henderson, Global Strategy Program Director, Enterprise Marketing Management, IBM   Test Your System   Help   ON24 Privacy Policy