Attribution Management Forum 2.0
Adam Goldberg
 
The Attribution Management Forum has been created to bring together the leading online marketing and advertising minds to work together as a community to help collectively identify, evaluate, vet and ultimately recommend the best attribution valuation practices and methodologies. This webcast is a continuation from the previous Forum, where some basic attribution rules and guidelines were established, and further examines previously discussed topics along with introducing new scenarios.
  This webcast was recorded on Thursday, January 29, 2009, 1:00 PM
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