Web Globalization Trends to Watch   This presentation is no longer available.   Find out where the global Web is headed. From machine translation to Web-based translation tools, the practice of Web globalization is changing almost daily. This presentation highlights some of the key trends that all marketing and IT executives should be aware of in technology, translation, and content management. Participants will learn: The risks and rewards of translation crowdsourcing How statistical machine translation is being used by Google and others How companies are now using local-language blogs   Moderator: Paula Shannon, Chief Sales Officer, Senior Vice President and General Manager Paula Shannon manages Lionbridge’s global sales forces and account management teams. As Co-General Manager of the Localization Business, she drives new services and sustainable solutions, develops strategic accounts, and ensures the continued delivery of innovation and execution excellence to a broad range of Global 1000 customers. Shannon joined Lionbridge in 1999 as Vice President of Internet Alliances and assumed additional responsibilities in 2001. Prior to joining Lionbridge, Shannon was the Chief Marketing Officer and Vice President of International Sales for Alpnet, Inc., now SDL. She has more than 22 years of experience in the industry, including 10 years in senior roles with Berlitz International in California, Washington, D.C., and Canada, where she drove global accounts and managed a North American sales team. Shannon is fluent in English, French, and Dutch, and functional in German, Spanish, and Russian. Educated in the US and Belgium, she holds a B.A. in Russian and German with a minor in Linguistics from McGill University, Montreal, Canada. In January 2004, Shannon won the coveted International Stevie Award as “Best Sales Executive.” The International Business Awards are the first global, all-encompassing business awards program honoring great performances in the workplace. Almost 500 nominations from companies and individuals in more than 30 countries and in virtually every industry were submitted for consideration in several categories. As Lionbridge's Chief Sales Officer, Shannon was recognized for her outstanding leadership and sales achievements in 2003 and her continued commitment to innovation, integrity, and excellence. In 2006, she was honored with a Women in Business award as “Best Canadian Executive.”   John Yunker, Founder of Byte Level Research Founder of Byte Level Research (www.bytelevel.com), John Yunker consults with many of the world’s leading multinational companies, providing Web globalization training and benchmarking services. One-third of the Fortune 100 companies are current or past Byte Level clients. Since 2000, he has authored a number of landmark reports on Web globalization, including The Art of the Global Gateway and The Web Globalization Report Card, now in its 5th edition. In 2002, John authored the first book devoted to Web globalization, Beyond Borders: Web Globalization Strategies. Widely acclaimed, the book is now used in a number of university and corporate training programs. John authors the Global by Design blog at www.globalbydesign.com and is a 2008 Fellow of The Society for New Communications Research (www.sncr.org). John has a bachelor’s degree from the University of Missouri School of Journalism and an MS from Boston University.   Test Your System   Help   Download Real Player   Download Windows Media Player